PUMA is launching the all-new Kiku Pack, drawing inspiration from Japan and its tradition of enjoying the fleeting beauty of flowers throughout each season. The Kiku Pack is named after the “Kiku no Sekku”, also known as Chrysanthemum Day – one of Japan’s five ancient festivals that is celebrated on the 9th day of the 9th month.

Inspired by the chrysanthemum, known in Japanese as ‘Kiku’, the flower itself holds huge cultural significance in Japan as not only a national symbol but also the seasonal flower of September. Following on from PUMA’s beautifully intricate Hanami Pack in March to usher in the spring season, the Kiku Pack celebrates the start of Autumn in the Northern Hemisphere.

The Kiku Pack sees the introduction of new versions of the Clyde Fashion, Blaze Cage, and Platform Mid, executed in soft white leather with embroidered floral detailing. More information on each product can be found below.

The Kiku Pack is available from 13th October at PUMA SELECT and X-Trend. Prices: Clyde Fashion Kiku FM R2 299, Blaze Cage Kiku FM R1 799, Platform Mid Kiku Wn’s FM R2 299.

364784_01 Clyde Fashion Kiku FM – R2 299
Originally created in 1973 – in an era when sports stars began to impressively impact on popular culture, influencing everything from film, fashion and even language, the PUMA Clyde quickly became the sports sneaker of the 70s. Clyde himself describes the shoe as ‘a timeless design’ enabling it to remain a cult sneaker and return to the streets after five years. The Clyde Fashion Kiku features a white upper with allover flower embroidery detailing. The look is completed by the clean stitch and turn PUMA Formstripe and hidden lacing.

364785_01 Blaze Cage Kiku FM – R1 799
The Blaze Cage is based on the iconic Blaze of Glory, a shoe that draws inspiration from running in the 90’s, fully harnessed with PUMA’s trademark Trinomic technology and material play of plush and plastic. The Blaze Cage Kiku features a clean white look with a white upper and outsole. The style is elevated with a subtle ice-speckled outsole and graphic detailing on the footbed.

364811_01 Platform Mid Kiku Wn’s FM R2 299
The PUMA Platform mid is sure to elevate your style for every occasion. Drawing inspiration from the grunge fashion movement of the 90s, the PUMA Platform is back with a mid boot execution in leather. Featuring a white upper and stacked outsole, the PUMA Platform Mid Kiku Women’s is completed with all-over flower embroidery detailing. The Platform’s look is completed with hidden lacing and a removable Velcro strap.

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